Welcome to LitarelAI ("we," "us," or "our"), operated at litarelai.com. We are committed to protecting your privacy and handling your personal data responsibly. This Privacy Policy explains how we collect, use, disclose, and safeguard your information when you visit our website and use our services.
1. Information We Collect
1.1 Information You Provide
- Account Information: Name, email address, and password when you create an account.
- Business Information: Business name, address, phone number, website URL, and Google Place ID for SEO audits.
- Payment Information: Billing details processed securely through our payment provider, Paddle. We do not store credit card numbers on our servers.
- Communications: Information you provide when contacting our support team.
1.2 Information Collected Automatically
- Usage Data: Pages visited, features used, time spent, and actions taken within the platform.
- Device Information: Browser type, operating system, IP address, and device identifiers.
- Analytics Data: Aggregated data through PostHog to improve user experience.
2. How We Use Your Information
We use the collected information for the following purposes:
- To provide, maintain, and improve our Local SEO audit services
- To process payments and manage subscriptions
- To send transactional emails (receipts, audit reports, account updates)
- To provide customer support
- To analyze usage patterns and improve our platform
- To detect, prevent, and address technical issues and security threats
- To comply with legal obligations
3. Third-Party Services
We use the following third-party services to operate our platform:
| Service | Purpose | Data Shared |
|---|---|---|
| Supabase | Authentication & Database | Account data, business data |
| Paddle | Payment Processing | Billing information |
| SerpAPI | SEO Data & Rankings | Business name, keywords, location |
| Resend | Transactional Emails | Email address, name |
| Sentry | Error Monitoring | Error logs, device info |
| PostHog | Product Analytics | Usage events, anonymized data |
| Google Gemini | AI-Powered Insights | Audit data for analysis |
Each third-party provider has its own privacy policy governing how they handle your data. We encourage you to review their respective policies.
5. Data Security
We implement industry-standard security measures to protect your data, including encryption in transit (TLS/SSL), secure authentication through Supabase, and Row Level Security (RLS) on all database tables ensuring users can only access their own data. Payment data is handled entirely by Paddle and never touches our servers. However, no method of transmission over the Internet is 100% secure, and we cannot guarantee absolute security.
6. Data Retention
We retain your personal data only for as long as necessary to provide our services and fulfill the purposes described in this policy. When you delete your account, we will delete your personal data within 30 days, except where we are required to retain it for legal or regulatory purposes.
7. Your Rights
Depending on your location, you may have the following rights regarding your personal data:
- Access: Request a copy of the data we hold about you.
- Correction: Request correction of inaccurate data.
- Deletion:Request deletion of your data ("Right to be Forgotten").
- Portability: Request your data in a machine-readable format.
- Objection: Object to processing of your data for certain purposes.
- Restriction: Request restriction of processing under certain conditions.
To exercise any of these rights, please contact us at rafi@litarelai.com.
8. Children's Privacy
Our services are not directed to individuals under the age of 16. We do not knowingly collect personal data from children. If you believe we have inadvertently collected data from a child, please contact us and we will promptly delete it.
9. Changes to This Policy
We may update this Privacy Policy from time to time. We will notify you of any material changes by posting the new policy on this page and updating the "Last updated" date. Your continued use of our services after changes constitutes acceptance of the revised policy.
10. Contact Us
If you have any questions about this Privacy Policy or our data practices, please contact us:
- Email: rafi@litarelai.com
- Website: litarelai.com/contact